Smart Speakers and Earphones are Highly Lucrative Categories, According to a Study on Wireless Audio Devices



For music streaming from an audio-enabled device, the wireless audio device employs platforms such as Bluetooth, Wi-Fi, infrared, and Radiofrequency, and airplay. Bluetooth connectivity drives the adoption of wireless headphones and wireless speakers, and it allows a stereo system or soundbar to be wirelessly connected to a smartphone.

The increased demand for infotainment devices such as mobile phones, laptops, computers, and soundbars, as well as the benefits associated with wireless audio devices such as portability, remote accessibility, and compatibility with most infotainment devices, is driving the global demand for wireless audio devices. Furthermore, the increasing technological proliferation of wireless audio products for a variety of applications such as consumer, commercial, and automotive are a few factors driving the adoption of wireless audio.

Rising implementation of Wireless audio devices in the commercial sectors such as events, shows, call centers, and others are the key driving factors of the global wireless audio device market. For instance, according to Coherent Market Insights analysis, several countries are showing a significant growth rate in a number of events organized, the average growth rate was around 40%. In addition, the marketing budgets of organizations in several European countries such as Germany, and the U.K., are rising at a CAGR between 4% and 13%, which is expected to boost the adoption of wireless audio devices.

The wireless audio device uses platforms such as Bluetooth and Wi-Fi, and consumers are rapidly evolving by integrating wireless connectivity across a variety of devices such as soundbars, microphones, headphones, speaker docks, and home theatre inbox systems, resulting in a paradigm shift in the wireless audio device market. Rising mobility demands, high spending on semiconductors for wireless devices, technological advancements, and the introduction of novel devices are the major drivers of the wireless audio device market. Wireless audio device products with a varied range of applications, such as consumer, commercial, automotive, and others, are also important factors driving the wireless audio device market growth.

Furthermore, the increasing demand for smartphones as a source of entertainment, consumer preferences for portable devices, and advancements in wireless technologies are driving the growth of this market. However, issues such as frequency compliance and health are stifling market growth. Among the major players in the global wireless audio devices market are Apple Inc., Bose Corporation, Cisco Systems, Inc., Jabra, HARMAN International, Logitech, Sennheiser electronic GmbH & Co. KG, Shure Incorporated, Onus, Sony Corporation, Sound United, VIZIO, Inc., VOXX International Corp, and Sound Industries International AB.

 

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